The following are the top courses that are done in the USA regarding digital marketing:

SEO: Search engine optimization, learning about creating both online and offline SEO pages for clients. Learning how one can transform the SEO data for creating leads.
Strategic web design: learning the importance of technology while building a website. How to do lead generation or build an E-commerce based website. In addition, the learning of the analytical and functional website as well.
Digital marketing fundamentals: Includes the foundations for digital marketing and how to do branding. Getting familiar with the popular tools of the field. Domains, keyword search, email marketing, etc. learning to build a brand style guide as well.
Social media marketing strategies: utilizing digital media platforms for marketing purposes. How to use social media for personal as well as business and as an advertising tool. Learning how to build better online campaigns.

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